Wednesday, September 15, 2010

Since when should we promote a role model to be a liar?

OK, so it shouldn't come to any one's surprise that celebrities lack some moral values. But when did it become acceptable for those celebrities' publicists to advise their clients to try and cover up their dirty tracks?

Some might argue that celebrities have an unfair life because everything they do is under a magnifying glass and they aren't allowed to make any mistakes. Yes, it's true celebrities are people too and people are allowed to make mistakes. However, ccelebrities are the role models for many young people, and their actions mean more than just the average person.

I am not saying that if a famous person slips up they are a horrible person- what will define their character is what they do after  they mess up. If they do something wrong, they should own up to their mistakes and take responsibility. And more importantly their publicists should strongly advise them to do so. Just like a large corporation, if they mess something up with one of their products their PR person would advise them to recall the product and apologize to their customers. I mean its PR 101, does Hollywood need a little refresher course?

Lets take a look at the whole Tiger Woods scandal; after the affairs became public Tiger fessed up to his actions and sincerely apologized for them. Although Tiger was wrong for having the affairs in the first place, he took the right next step, taking responsibility for his actions. Whereas party girls like Paris Hilton and Lindsay Lohan who have been caught with possession of cocaine not only deny the accusations but came up with an absurd, fabricated lies. When Hilton was caught twice in the last two months with cocaine possession her rep commented saying it was a "misunderstanding" having Hilton comment, "the drugs weren't mine." This to me is what gives PR a bad name. I understand Hilton's publicist wants to protect her client's image but denial is not the way to go. Instead, she should have advised her client to admit to the drugs and then check herself into a rehab program.

I'm not sure if these wrong PR practices in Hollywood will ever stop but I think for the sake of the youth they should.

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